Friday, July 26, 2019
Global News Agenda Essay Example | Topics and Well Written Essays - 2000 words - 1
Global News Agenda - Essay Example When they launched the Al-Jazeera international, their assumed audience became the Arabs and the world at large (Cushion and Lewis 2010). The construction of news to their assumed audience however does not reflect the main aim of launching the media house. This is because diversity does not mean constructing news which reflects distant suffering and violence. Al-Jazeera do construct news not to reflect the ideas of people out their but they construct news in a way in which they portray different instances as though they were speaking out of their own views. Construction of its assumed audience Argument against the construction of its assumed audience Though some of the news constructed by Al-Jazeera meets the aims of which the TV was set up of focusing on development of world issues, most of them do not meet this aims as they are constructed not to bring in diversity but to portray the suffering of other people from other countries (Ginneken 1998). Even though, Al-Jazeera is global n ews form, most of its aims are not met by the construction of its news to its target audience. ... Americaââ¬â¢s summit ends in acrimony 2. Israel soldier suspended for gun-butt attack 3. Taliban assault on Afghan Capital ââ¬Ëoverââ¬â¢ 4. Breivik says not guilty over the killings in Norway Looking at these media articles, one will get a negative picture of the individual and the countries depicted. The four articles seem to bring the development of world issues to the door step of the assumed audience and also bring diversity to the Arab News. However, the ââ¬Ëthemââ¬â¢ versus ââ¬Ëusââ¬â¢ is evident in the four articles, and it may have negative consequences like economic consequences to the assumed target (Malek & Kavoori 2000). The Al-Jazeera international news is watched all over the globe, and this means that these four articles have been watched globally and the individual and countries affected may suffer economically due to withdrawal effect from the other countries. The articles paint a bad picture of the individual and the countries and no one would e ver like to be associated with people with a bad image or even invest in a country which has political disability or one with wars(Burton 2010). The satellite TV news is sponsored by Sheikh Hamad Bin Khalifa. The reasons for his sponsorship are to shore up the Western support in case of any attack. His sponsorship is also a show of his commitment to making Qatar progressive Islamic states that welcome the western investment and to build a global Muslim identity and Tranââ¬â¢s national Islamic imagined community. Judging from the reasons as to why the satellite news were formed, it is evident that the Al-Jazeera the main interest were the Arabs and more so the people of Qatar and that is why the media house reports ââ¬Ëbadââ¬â¢ things on other countries. In
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